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Industry and Market

NetAdvantage Provides access to Standard & Poors Industry Surveys.  The surveys are broad in scope and written from a US perspective.  They discuss how the industry works, trends, key competitors, ratios and advice on how to analyse an industry.

GlobalEdge Industry profiles are similar in scope to S&P Industry Surveys.  Based on quality free resources compiled by Michigan State.

Reference USA The Onesource module provides access to Datamonitor, Freedonia and BMI industry reports.  Search Onesource by NAICS, SIC or keyword.  Reports on foreign markets are included.

GMID Euromonitor Market research primarily on consumer goods and services.

IBISWorld All 4 digit NAICS codes for the US, some global reports and specialized topics

ISI Emerging Markets It's all in the title, exellent international coverage.

U.S. Census Bureau Business & Industry Get data by economic sector to compliment industry surveys.

Congressional Research Service Economist written reports for congress.  Not all are publically available

U.S. Commercial Service Market Research Library Reports on foreign markets.

ValueLine Single page industry summaries with a investing focus

Mintel Indepth market research reports on consumer goods and services in the U.S. and UK.  Written for marketing audience.

MarketResearch.com Indepth market research reports on US industries written for marketing professionals.  Avoid using out of date reports.

Proquest Trade & Industry First Research (Hoover's)industry reports are available here. Search by keyword or NAICS code and limit results to Reference/Reports.


lhauck Linda Hauck
Business Librarian
Falvey Library, Villanova University
800 Lancaster Avenue
Villanova , PA , 19085
Room 222

How to Find SIC & NAICS Codes

Knowing the codes associated with your industry will improve your search results in Reference USA, Lexis-Nexis and other business directories.  SIC and NAICS codes are classifications schemes devised to gather statistics on economic activity.  SIC is an abbreviation for Standard Industrial Classification and NAICS is short for North American Industrial Classification System.  The following sites offer keyword searches.

NAICS Search

SIC Search


Last Modified: Wednesday, June 12th, 2013