Ad $ summary.

Advertising expenditure data across ten media: consumer magazines, Sunday magazines, newspapers, outdoor, network television, spot television, syndicated television, cable television, network radio, and national spot radio. Lists brands alphabetically and shows total ten media expenditures, media us...

Full description

Previous Title: National advertising investments
Corporate Author: Leading National Advertisers, inc.
Other Authors: Media Watch (Organization), Competitive Media Reporting (Firm), CMR (Firm), TNS Media Intelligence (Firm)
Format: Online Serial
Language: English
Published: New York : TNS Media Intelligence ;
Subjects:
Online Access: Online Internet Only Version [2008]
Online Internet Only Version [2009]
Online Internet Only Version [2010]
Online Internet Only Version [Internet service: 2011]
Online Internet Only Version [Multi-Media service: 2011]
Online Internet Only Version [2013]
Online Version [2008]
Online Version [2009]
Online version [2010]
Online version [2013]
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LEADER 04226cas a2200673 4500
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005 20140707154939.0
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010 |a sc 78002049  
035 |a (OCoLC)ocm02657604 
040 |a COO  |c COO  |d MUL  |d DLC  |d NSD  |d OCL  |d NST  |d NSD  |d NST  |d OCL  |d NST  |d NYP  |d WAU  |d DLC  |d WAU  |d EEM  |d PVU 
022 0 |a 0190-7166  |2 1 
043 |a n-us--- 
050 1 4 |a HF5801  |b .A18 
049 |a PVUM 
210 1 |a Ad $ summ. 
222 0 |a Ad $ summary 
245 0 0 |a Ad $ summary. 
246 1 0 |a BAR LNA multi-media service 
246 1 0 |a LAN/MediaWatch multi-media service 
246 1 3 |a Ad dollar summary 
246 1 3 |a BAR/LNA multi-media service 
246 1 6 |a LNA ad $ summary 
246 3 |a Ads summary 
246 3 |a Adsummary 
260 |a New York :  |b TNS Media Intelligence ;  |b Magazine Publishers of America 
300 |a v. :  |b ill. ;  |c 28 cm. 
310 |a Quarterly, last issues cumulative for the year 
500 |a At head of title: <Jan.-June 1984->, BAR/LNA multi-media service; <Jan.-Dec. 1994->, LNA/MediaWatch multi-media service. 
500 |a Latest issue consulted: Jan./Dec. 2004. 
506 |a Electronic access restricted to Villanova University patrons. 
520 |a Advertising expenditure data across ten media: consumer magazines, Sunday magazines, newspapers, outdoor, network television, spot television, syndicated television, cable television, network radio, and national spot radio. Lists brands alphabetically and shows total ten media expenditures, media used, parent company and PIB classification for each brand. Also included in this report are industry class totals and rankings of the top 100 companies of the ten media. 
530 |a Also available on the World Wide Web. 
550 |a Issued by CMR, 2001- ; by: TNS Media Intelligence, <2004->. 
650 0 |a Advertising  |z United States  |v Statistics  |v Periodicals. 
650 0 |a Advertising  |x Costs  |v Periodicals. 
650 0 |a Business names  |z United States  |v Statistics  |v Periodicals. 
650 0 |a Brand name products  |z United States  |v Statistics  |v Periodicals. 
710 2 |a Leading National Advertisers, inc. 
710 2 |a Media Watch (Organization) 
710 2 |a Competitive Media Reporting (Firm) 
710 2 |a CMR (Firm) 
710 2 |a TNS Media Intelligence (Firm) 
780 0 0 |t National advertising investments  |x 0027-8467  |w (DLC) 49023553  |w (OCoLC)1589885 
856 4 1 |z Online Internet Only Version [2008]  |u http://ezproxy.villanova.edu/login?URL=http://library.villanova.edu/VU/app/CampusFiles/TNSMI-AdSummaryJan-Dec2008InternetOnly.pdf 
856 4 1 |z Online Internet Only Version [2009]  |u http://ezproxy.villanova.edu/Login?URL=http://library.villanova.edu/CampusFiles/AdSummaryJan-Dec2009InternetOnly.pdf 
856 4 1 |z Online Internet Only Version [2010]  |u http://ezproxy.villanova.edu/Login?URL=http://library.villanova.edu/CampusFiles/adSummaryJan-Dec2010-InternetOnly.pdf 
856 4 1 |z Online Internet Only Version [Internet service: 2011]  |u http://ezproxy.villanova.edu/Login?URL=http://library.villanova.edu/CampusFiles/AdSummaryJan-Dec2011-InternetOnly.pdf 
856 4 1 |z Online Internet Only Version [Multi-Media service: 2011]  |u http://ezproxy.villanova.edu/Login?URL=http://library.villanova.edu/CampusFiles/AdSummaryJan-Dec2011.pdf 
856 4 1 |z Online Internet Only Version [2013]  |u http://ezproxy.villanova.edu/login?URL=http://library.villanova.edu/CampusFiles/AdSummaryJan-Dec2013-InternetOnly.pdf 
856 4 1 |z Online Version [2008]  |u http://ezproxy.villanova.edu/login?URL=http://library.villanova.edu/VU/app/CampusFiles/TNSMI-AdSummaryJan-Dec2008.pdf 
856 4 1 |z Online Version [2009]  |u http://ezproxy.villanova.edu/Login?URL=http://library.villanova.edu/CampusFiles/AdSummaryJan-Dec2009.pdf 
856 4 1 |z Online version [2010]  |u http://ezproxy.villanova.edu/Login?URL=http://library.villanova.edu/VU/app/CampusFiles/adSummary2010.pdf 
856 4 1 |z Online version [2013]  |u http://ezproxy.villanova.edu/login?URL=http://library.villanova.edu/CampusFiles/AdSummaryJanDec2013.pdf 
994 |a C0  |b PVU 
852 0 |b MAIN  |h HF5801  |i .A18  |z Retains latest edition. 
852 0 |b WWW  |h HF5801  |i .A18 
852 |b ACQ  |x RECORD SUPPRESSED