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Retail advertising and sales promotion /

Bibliographic Details
Main Author: Edwards, Charles Mundy.
Other Authors: Lebowitz, Carl F.
Format: Book
Language:English
Published: Englewood Cliffs, N.J. : Prentice-Hall, c1981.
Edition:4th ed.
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040 |a DLC  |c DLC  |d m.c.  |d PVU 
049 |a PVUM  |c [0479431] 
050 0 |a HF5823  |b .E275 1981 
082 0 |a 659.1  |2 19 
099 1 |a HF5823.E275 1981 
100 1 |a Edwards, Charles Mundy. 
245 1 0 |a Retail advertising and sales promotion /  |c Charles M. Edwards, Jr., Carl F. Lebowitz. 
250 |a 4th ed. 
260 |a Englewood Cliffs, N.J. :  |b Prentice-Hall,  |c c1981. 
300 |a xii, 531 p. :  |b ill. ;  |c 24 cm. 
500 |a Includes index. 
650 0 |a Advertising. 
650 0 |a Retail trade. 
700 1 |a Lebowitz, Carl F. 
852 0 |b MAIN  |h HF5823.E275 1981