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Challenges of managing information quality in service organizations

"Incorrect and misleading information associated with an enterprise's production and service jeopardize both customer relationships and customer satisfaction, and ultimately have a negative effect on revenue. This book provides insight and support for academic professionals as well as for...

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Bibliographic Details
Corporate Author: EBSCOhost books.
Other Authors: Al-Hakim, Latif, 1946-
Format: Online Book
Published: Hershey, PA : Idea Group Pub., c2007.
Access:Online version
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