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The Dynamics of persuasion communication and attitudes in the 21st century /

Main Author: Perloff, Richard M.
Corporate Author: Ebook Central.
Format: Online Book
Published: Hoboken : Taylor & Francis, 2010.
Edition:4th ed.
Series:Communication series. Communication theory and methodology.
Online Access:Online version
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Item Description:Previous ed: New York : Lawrence Erlbaum Associates, 3rd ed., c2008.
Physical Description:1 online source (444 p.) : ill.
Format:Mode of access: World Wide Web.
Bibliography:Includes bibliographical references and index.
ISBN:9780203870327 (electronic bk.)
0203870328 (electronic bk.)
Access:Electronic access restricted to Villanova University patrons.