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The Sage handbook of international marketing

Corporate Authors: Sage Publications, inc., Sage eReference (Online service)
Other Authors: Kotabe, Masaaki., Helsen, Kristiaan.
Format: Online Book
Published: London ; Thousand Oaks : Sage, c2009.
Online Access:Online version
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Physical Description:1 online resource
Bibliography:Includes bibliographical references and index.
ISBN:9781857021004 (electronic bk.)
1857021002 (electronic bk.)
Access:Electronic access restricted to Villanova University patrons.