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Fighting words : persuasive strategies for war and politics /

Miller argues that human persuasion is seamless and that the persuasive strategies by which men (and increasingly women) are recruited, trained, and exhorted for war can be applied to politics and business.

Bibliographic Details
Main Author: Miller, Richard F., 1951-
Format: Book
Language:English
Published: New York : Savas Beatie, 2010.
Edition:1st ed.
Subjects:
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008 100908s2010 nyu b 001 0 eng c
035 |a (OCoLC)ocn464592005 
040 |a BTCTA  |b eng  |c BTCTA  |d YDXCP  |d CG4  |d PIT  |d AFQ 
020 |a 9781932714784 
020 |a 1932714782 
035 |a (OCoLC)464592005 
050 4 |a BF637.P4  |b M55 2010 
049 |a PVUM 
100 1 |a Miller, Richard F.,  |d 1951- 
245 1 0 |a Fighting words :  |b persuasive strategies for war and politics /  |c Richard F. Miller. 
250 |a 1st ed. 
260 |a New York :  |b Savas Beatie,  |c 2010. 
300 |a l, 332 p. ;  |c 24 cm. 
504 |a Includes bibliographical references and index. 
520 |a Miller argues that human persuasion is seamless and that the persuasive strategies by which men (and increasingly women) are recruited, trained, and exhorted for war can be applied to politics and business. 
590 |a October10com 
650 0 |a Persuasion (Psychology) 
650 0 |a Leadership. 
994 |a 92  |b PVU 
852 0 |b MAIN  |h BF637.P4  |i M55 2010