Managing your intellectual property assets
We now live in a world in which intellectual property is very important, accounting for a large portion of the value provided by many companies. Unfortunately most managers and entrepreneurs do not understand how to manage their companies' intellectual property. This book looks at why patents,...
|Main Author:||Shane, Scott Andrew, 1964-|
|Corporate Authors:||ebrary, Inc.|
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
Entrepreneurship and small business management collection.
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