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Political polling in the digital age : the challenge of measuring and understanding public opinion /

Other Authors: Goidel, Robert K., 1967-
Format: Book
Published: Baton Rouge : Louisiana State University Press, c2011.
Series:Media & public affairs.
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Physical Description:viii, 146 p. : ill. ; 23 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780807138298 (cloth : alk. paper)
0807138290 (cloth : alk. paper)
9780807137833 (pbk. : alk. paper)
0807137839 (pbk. : alk. paper)