Cover Image
Saved in:

Gender, culture, and consumer behavior

"When considering how we should introduce this volume, we reflected on our own lives as women who both grew up in America, but whose heritages are distinct. We are both daughters of male liberal arts professors who provided most of the family income, while our mothers focused on child-rearing a...

Full description

Bibliographic Details
Corporate Author: EBSCOhost books.
Other Authors: Otnes, Cele., Tuncay-Zayer, Linda.
Format: Online Book
Published: New York : Routledge, c2012.
Online Access:Online version
Tags: Add Tag
No Tags, Be the first to tag this record!