APA Citation

Seehafer, E. F., & Laemmar, J. W. (1959). Successful television and radio advertising. New York: McGraw-Hill.

Chicago Style Citation

Seehafer, Eugene Fred, and Jack William Laemmar. Successful Television and Radio Advertising. New York: McGraw-Hill, 1959.

MLA Citation

Seehafer, Eugene Fred, and Jack William Laemmar. Successful Television and Radio Advertising. New York: McGraw-Hill, 1959.

Warning: These citations may not always be 100% accurate.