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Business planning and market strategy /

Business Planning and Market Strategy offers students, entrepreneurs, and executives penetrating insights into developing business plans and market strategies that bolster the odds of succeeding in today's highly competitive marketplace. Rather than reduce the planning process to mechanistic, s...

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Bibliographic Details
Main Author: Valentin, Erhard K.
Format: Online Book
Published: Los Angeles : SAGE, [2015]
Online Access:SAGE Knowledge
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