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TV commercials : how to make them, or, how big is the boat? /

Understanding how commercials are made is the key to doing it right. This descriptive book is a step-by-step guide on the mechanics of creating a commercial from a production perspective. Making commercials on all types of budgets is addressed. There is material describing the roles and dynamics of...

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Bibliographic Details
Main Author: Cury, Ivan.
Corporate Author: Safari Books Online.
Format: Online Book
Published: Amsterdam ; Boston : Elsevier, ©2005.
Access:Online version
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