International marketing and export management /

Other Authors: Albaum, Gerald S.
Format: Book
Language: English
Published: Wokingham, England ; Reading, Mass. : Addison-Wesley, c1994.
Edition: 2nd ed.
Series: International business series (Wokingham, England)
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Physical Description: xix, 484 p. : ill. ; 24 cm.
Bibliography: Includes bibliographical references and index.
ISBN: 0201624044