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Effective television advertising : a study of 1000 commercials /

Bibliographic Details
Main Author: Stewart, David W.
Other Authors: Furse, David H.
Format: Book
Published: Lexington, Mass. : Lexington Books, c1986.
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Falvey Main - 3rd Floor

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Holdings details from Falvey Main - 3rd Floor
Call Number: HF6146.T42S845 1986
Copy 1 On Shelf