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Communication and persuasion : central and peripheral routes to attitude change /

Bibliographic Details
Main Author: Petty, Richard E.
Other Authors: Cacioppo, John T.
Format: Book
Published: New York : Springer-Verlag, c1986.
Series:Springer series in social psychology
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Falvey West - Ground Floor

Holdings details from Falvey West - Ground Floor
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BF637.P4P47 1986
Copy 1 Available