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The Advertising age encyclopedia of advertising /

Corporate Author: Museum of Broadcast Communications.
Other Authors: McDonough, John., Egolf, Karen.
Format: Book
Language:English
Published: New York : Fitzroy Dearborn, 2003.
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Physical Description:3 v. (xxiii, 1873 p., [72] p. of plates) : ill. ; 29 cm.
Bibliography:Includes bibliographical references and index.
ISBN:1579581722