Dictionary of advertising and direct mail terms /

Main Author: Imber, Jane.
Other Authors: Toffler, Betsy-Ann.
Format: Book
Language: English
Published: New York : Barron's, c1987.
Series: Barron's business guides
Subjects:
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008 870319s1987 nyua d 000 0 eng
010 |a  87001197  
020 |a 0812037650 (pbk.) 
035 |a ocm15489595 
040 |a DLC  |c DLC  |d PVU 
049 |a PVUM 
050 0 |a HF5803  |b .I46 1987 
100 1 |a Imber, Jane. 
245 1 0 |a Dictionary of advertising and direct mail terms /  |c by Jane Imber and Betsy-Ann Toffler. 
260 |a New York :  |b Barron's,  |c c1987. 
300 |a xi, 514 p. :  |b ill. ;  |c 18 cm. 
440 0 |a Barron's business guides 
650 0 |a Advertising  |v Dictionaries. 
650 0 |a Advertising, Direct-mail  |v Dictionaries. 
700 1 |a Toffler, Betsy-Ann. 
852 0 |b MAIN  |h HF5803  |i .I46 1987