FALVEY MEMORIAL LIBRARY

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Marketing and Business Law


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ABI/INFORM Complete (ProQuest)
The most comprehensive ABI/INFORM™ database, this comprises ABI/INFORM Global, ABI/INFORM Trade and Industry, and ABI/INFORM Dateline. The database features thousands of full-text journals, dissertations, working papers, key business and economics periodicals, country-and industry-focused reports.
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Business Abstracts with Full Text (EBSCO)
Contains business magazines and scholarly journals for more than 510 publications back to 1995.
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Business Source Premier (EBSCO)
Business Source Premier is a full-text, scholarly and trade article database covering a wide range of topics including management, marketing, accounting, finance, economics, international business, operations management and management information systems.
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Citing Business Sources Using APA
Not just for business articles
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Communication & Mass Media Complete (EBSCO)
CMMC offers cover-to-cover indexing and abstracts for more than 570 journals, and selected coverage of nearly 200 more, for a combined coverage of more than 770 titles; furthermore, this database includes full text for over 450 journals. CMMC incorporates the content of CommSearch (formerly produced by the National Communication Association) and Mass Media Articles Index (formerly produced by Penn State) along with numerous other journals in communication, mass media, and other closely-related fields of study.
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Communication Abstracts (EBSCO)
Abstracts articles from journals, conference proceedings and hard-to-find documents. Includes scientific research and government policies. Distinct from ComAbstracts and ComIndex, Communication Abstracts is produced at Temple University and provides abstracting coverage of books and journals in all areas of communication studies (mass, interpersonal and new communication technologies).
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EconLit with Full Text (EBSCO)
Citations and abstracts of journal articles, books, working papers and dissertations from 1969 to present based on the Journal of Economic Literature's subject classification. This enhanced version of EconLit includes the full text of all AEA journals and roughly 600 other scholarly journals.
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Emerald Journal Database
Searchable database of full-text journal articles on management and economics. Villanova subscribes to a portion of the journals offered full-text in Emerald.
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Lexis Nexis Academic
Provides full-text access to a wide range of news (national, international, regional, business, legal, and foreign language), business (company financial news and information, accounting, auditing & tax information, industry and market news), and legal (law reviews, federal case law, state legal research) sources. It also features news transcripts, the U.S. Code, Constitution & Court rules, state and country profiles, medical abstracts, and reference & directory sources.

"LexisNexis online services and the materials contained therein are under copyright by LexisNexis. All rights reserved. No part of these Services may be used except for research purposes, and the Services may not be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise without the prior written permission of the LexisNexis Academic Library Solutions. Materials retrieved from the Services may not be duplicated in hard copy or machine-readable form without the prior written authorization of LexisNexis Academic & Library Solutions, except that limited reproduction of output is permitted solely for individual use by the Authorized User or internal distribution within the Subscribing Institution in accordance with the terms of this Agreement unless further limited or prohibited by the Copyright Act of 1976. Under no circumstances may the Materials or any portion thereof be used to create derivative products or services."


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Philadelphia Business Journal (American City Business Journals)
Searchable full text access to Philadelphia Business Journal and their Book of Lists with a 10 year archive of content.  With 39 additional cities covered in the Business Journals, this is a great source for intelligence about local business conditions and trends.
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ProQuest Business Periodicals (ProQuest)
Simultaneously search all business & industry periodicals available through Proquest Central, including the ABI/Inform databases, concentrated publications on the pharmaceutical, banking, computing and telecommunications industries and Canadian, Asian and European business news.
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PsycINFO (ProQuest)
Indexes journals, dissertations and some books in the fields of personality psychology, social psychology, educational psychology and more.
Practice advanced search features with the interactive PsycINFO Tutorial.
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Regional Business News (EBSCO)
This database provides comprehensive full text coverage for regional business publications. Regional Business News incorporates coverage of 80 business journals, newspapers and newswires from all metropolitan and rural areas within the United States.
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WARC
Case studies, news and data on global marketing and advertising.
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 Statistics

 Company and Industry

 Dictionaries/Encyclopedias

 Directories

 Market Reports

Gartner Group Intraweb
Gartner is a leading information technology research provider. Gartner offers market statistics and forecasts for hardware, software, communications, IT services and semiconductors. Additionally there are reports and case studies by IT topic and by industry. Subscription courtesy of Villanova UNIT.
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Euromonitor (Passport)
Authorized users limited to Villanova students, faculty and staff.  Use for research or private study for academic purposes only.  This resource is a database of demographic, economic, lifestyle, and consumer market information for over 350 markets and 207 countries. Statistics cover consumer lifestyles, retailing, and consumer market sizes and forecasts. The data includes 6-year historic market size data for more than 330 consumer products in 52 countries, plus 5-year forecasts. Lifestyle indicators for 71 countries, lifestyle reports for 65 countries, and country profiles for 250 countries are also included.
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Global New Products Database (Mintel)
Global New Products Database (GNPD) monitors new product activity in consumer packaged goods markets worldwide.
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MarketResearch
Provides marketing reports for many industries and demographic reports on a variety of age groups. Documents are formatted as Adobe Acrobat or PowerPoint files.
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Mintel Reports
Mintel's published market research has been helping leading businesses achieve their goals for over 30 years. As a globally recognised market analyst, Mintel produces hundreds of reports into European, UK-specific and US consumer markets every year. Each report that Mintel publishes provides a unique overview of a market's dynamics and prospects, giving you the knowledge to devise informed and profitable marketing strategy.  DO NOT USE IE6
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Sports Business Research Network
Statistics, articles and reports on sporting goods, participation, fans and facilities.
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U.S. Commercial Service Market Research Library
Free registration required. Obtain both Country Commercial Guides and more narrowly focused market research reports.
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e-Marketer
e-Marketer is an international aggregator of data and reports on digital marketing from over 4000 sources. Access reports, data and news about media usage, social media, mobile, digital advertising, e-commerce, e-mail marketing, and search across a wide range of industries.
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Trendwatching
Global consumer insights.  Access to free content only.
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 Country Reports

 Videos

Linda Hauck is the subject librarian for Marketing and Business Law and is available for research consultations, instruction, curricular support & purchase requests.

lhauck Linda Hauck
Business Librarian
Falvey Library, Villanova University
800 Lancaster Avenue
Villanova , PA , 19085
Room 222
610-519-8744


Business Reference Blog
October 25th
It’s Open Access Week, a global event organized to promote free online access to scholarship.  Research funders are increasingly mandating that underlying research data and articles for sponsored research are made available via open access.&nbs…
July 6th
  The relationship between the United Kingdom and the European Union has never been an easy one.  It took over 11 years from the first decision to apply for membership in 1961 to the 1973 legislation mandating membership.  By compariso…
February 5th
Between the Presidential primaries and Super Bowl Sunday, who can help but think about advertising spending.  NPR reported that an estimated $4.4 billion dollars will be spent on presidential political TV ads alone.  Advertising Age predicts tha…
December 22nd
The new semester brings with it new interfaces to several of our databases including Lexis-Nexis Academic, Emerging Markets Information Service (ISI) and Mintel Oxygen. Common themes to the new looks include a prominent all inclusive search box, new visua…
October 22nd
Gfk MRI University Internet Reporter has been a mainstay for Villanova students seeking primary consumer survey information.  Their biannual surveys are used to identify demographic and media consumption patterns for consumers of a wide range of prod…

 


Last Modified: Thursday, October 20th, 2016