Pitching a New Product/Service
An elevator pitch for a new product or service has to succinctly include a description of the product/service benefits to the consumer and a description of the characteristics of the target market.
Market Research Reports
A market research report for your product/service segment is likley to provide a snapshot of potential target markets and will bring you up to speed fast on the competitive forces at play in your market segment.Mintel Reports
Authorized users (on and off campus) limited to current Villanova students, faculty and staff.
Licensed for academic uses only. May not be used for commercial uses.
Passport (Euromonitor International)
Authorized access (on- and off-campus) limited to current Villanova students, faculty and staff.
View these advice videos by venture capitalists and entepreneurs for tips on how to execute a willing pitch.