Articles

ABI Inform

Business Source Premier

Business Full Text

Communication & Mass Media Complete

Communication Abstracts

 

Market Research Reports

Mintel

MarketResearch

Sports Business Research Network Works best with Internet Explorer

GMID (Euromonitor)

Demographics & Lifestyle

SRDS Use the Local Market Audience Analyst, Tutorial Works best with Internet Explorer

MRI University Internet Reporter Works best with Internet Explorer

American women: who they are and how they live

Digital Marketing

Gartner Group Intraweb

eMarketer Trial Database available until Febuary 19th

Pew Internet & American Life

Delicious Tags (Linda Hauck's) Internet_metrics Marketing_metrics

Advertising Spending

Ad$Summary Spending by product and channel

SRDS Cost of advertising in print sources and directory of other advertising media. Only works with IE.

Search for mentions in trade publications such as Advertising Age.