A number of databases offer industry and market research reports.  The most frequently used at Villanova  include:  IBISWorld, Mintel, Euromonitor, D&B Hoovers, MarketResearch.com, Emerging Market Information Source and Business Source Premier (EBSCO) and ABI Inform (Proquest).

Finding the bibliographic information needed to create a citation is usually easiest by downloading the PDF.

The model used to make these citations is found in section 10.4  of the 7th edtion of the Publication Manual of the APA.

Mintel report PDFs do not list individual authors.  The publisher is the author, so the publisher is omitted from the source part of the citation.

Mintel. (2019, May). Ice creams and frozen novelties: US. https://reports-mintel-com.ezp1.villanova.edu/display/919506/?fromSearch=%3Ffreetext%3Dice%2520cream

Parenthetical citation: (Mintel, 2019)

Narrative citation:  Mintel (2019)

IBISWorld reports do have named authors and also have report numbers which are considered part of the title.

Madigan, J. (2019, December). Ice cream production in the U.S. (Report 31152). IBISWorld. https://my-ibisworld-com.ezp1.villanova.edu/us/en/industry/31152/about

Parenthetical citation: (Madigan, 2019)

Narrative citation:  Madigan (2019)

Euromonitor reports don't have named individual authors.

Euromonitor International.  (2019, September). Ice cream and  frozen desserts in the U.S. https://www-portal-euromonitor-com.ezp1.villanova.edu/portal/analysis/tab

Parenthetical citation: (Euromonitor International, 2019)

Narrative citation: Euromonitor International (2019)

Report from ABI Inform (Proquest) database

APA rule 9.30 advises against including the name of most academic databases, but recommends using them when needed to retrieve the source from that exact database. Not many academic databases have overlapping industry and market research reports, therefore it is adviseable to include the database URL.

C. Barnes & Co. (2019) Ice cream and frozen desserts manufacturing (NAICS 31152). https://search-proquest-com.ezp1.villanova.edu/docview/2238657351?accountid=14853

Parenthetical citation: (C. Barnes & Co., 2019)

Narrative citation: C. Barnes & Co. (2019)